Exciting results often come when we start working with a broad spectrum of sales force competence. We can take a person new to sales or the best sales performer a company has and develop them to level 6 – the highest rung on the 6 Level Sales Competency Standards. The mean average sales competence across the many industries and market segments we have been involved with is 3. It appears that years spent selling in itself has little impact in achieving a higher level of selling competence.
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